CX Strategy Γ— Artificial Intelligence

Service Designer & CX Strategist

15+ years of digital expertise, designing complex ecosystems β€” for international enterprise clients who want experiences that matter.

Some of my favourite clients

Total Sanofi L'OrΓ©al Allianz Bouygues BNP Paribas Course U Carrefour
About

Service design creating impactful experiences

18 years of experience in the digital field, at the intersection of neuroscience and artificial intelligence. My role is to reveal invisible friction points, map complex ecosystems, and show how every internal process directly influences the user or customer experience.

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15+ years of digital expertise
8 international enterprise clients
6 industry sectors
Expertise

Design. Strategy. Impact.

🎯

Service Design

Designing coherent end-to-end services, from back-office to the experience customers actually see.

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CX Strategy

Aligning business strategy with the real needs of customers and users.

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AI

Bringing AI and automation in wherever it genuinely serves people.

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Innovation & Change Management

Supporting teams through transformation, all the way to lasting adoption.

Process

How do I work?

01

User needs first

Every decision starts from research, not intuition.

02

Systems thinking

Understanding the whole ecosystem before designing a solution.

03

Collaboration

Co-creating with business teams, experts and end users.

04

Impact focused

Actionable deliverables, measured against real outcomes.

"Sarah has been collaborating with our Consumer Experience Team at Sanofi for more than 6 months, bringing innovation not only on the design proposals […]"

"Sarah is a professional advocate for the customer and user. Her research methodologies set the team up to transform a legacy enterprise application into […]"

Let's talk about your next challenge

A potential collaboration, a project in mind, or simply an exchange about design, strategy and innovation.

Reach me out